Island Records

Sigrid

Sigrid is from a tiny town in Norway but has a mind, attitude and voice bigger than most 20-year-olds. The Norwegian talent’s debut single ‘Don’t Kill My Vibe’ was premiered on BBC Radio 1 as Mistajam’s Hottest Record. Written after Sigrid was put in a difficult writing session, it can be interpreted in several ways, “it may be a message to your cat, telling her that she’s not the master of the universe. Or maybe it’s just a really long DM saying you’re SO done with someone”, says Sigrid.

Watch the lyric video for Don’t Kill My Vibe here.

Listen to Don’t Kill My Vibe here.

Displaying remarkable songwriting ability as a skilled lyricist, with hard-hitting and empowering words laced over unexpected and expansive melodies, Sigrid wrote her first song at 16-years-old and in just two weeks – when Sigrid’s older brother challenged her to write an original song and perform it at a local gig with him.

Born and raised in Ålesund, which sits at the entrance of a UNESCO-protected fjord surrounded by sea and mountains, it was as if Sigrid was always destined to drive the ten minutes across to the neighbouring island of Giske, and make music in the famously idyllic Ocean Sound Recordings.

Self-releasing her first song at High School and dropping a second track that was immediately playlisted on national radio, Sigrid moved to Bergen at 18 and was catapulted into the burgeoning music scene. Now signed to Island Records and currently splitting her time between Bergen and London, Sigrid has quietly been creating a world which emboldens her followers, through the power of the song.

Connect with Sigrid, but don’t kill her vibe.

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